Now to have something really sweet. This course gives you the opportunity to learn how to use the website and Internet to your own advantage.. Take a look around the desserts trolley and pick things like:…
• Easy-to-use video clip user guides to show you how to update your website.
• Set-up complimentary social media sites like Facebook., LinkedIn, YouTube, Twitter so that they communicate with your website and develop a coherent Social Media Plan.
• Have website stats easily available and understandable and track your website’s performance.
• Add important keywords and Meta info to help your website get top results in search engines like Google.
• Advanced and tailor-made SEO (Search Engine Optimisation) strategies to get your website in search engine results.
• Set-up and tweak online adverts like PPC (Pay Per Click) and Classified Ads.
• Online marketing campaigns to make sure there is the right publicity information swilling around in the virtual world.
• Easily produce and set-up online videos for your website and sites like YouTube.
• Press releases to get the word out about your website offline.
• Offline advertising like signs and canvas and fliers/posters.
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